I have to confess, I like looking at Google Analytics data, it has an amazing amount of data that can be used to establish trends in a service.
Below of a few general stats from the Private Beta for Report benefit fraud.
This isn't going to go into sticky points of the service, as I think that would need a lot more context, I think one of the most interesting stats is that only 27% of traffic was on desktop, this is really good information to help shape testing strategy as a service moves to public beta.
These stats are from Mar 17, 2016 - Aug 24, 2016
Total users: 16,114
Page views: 114,134
Bounce rate: 21.40%
Browser | Share |
Chrome | 43.87% |
Safari | 39.36% |
Internet Explorer | 9.05% |
Edge | 3.32% |
Android Browser | 1.83% |
Amazon Silk | 1.38% |
IE Version | Share of 9.05% |
11.0 | 77.00% |
10.0 | 9.13% |
9.0 | 8.74% |
8.0 | 4.4% |
7.0 | 0.72% |
Device | Share |
Mobile | 60.55% |
Desktop | 27.11% |
Tablet | 12.34% |
Device | Share of 66.93% |
Apple iPhone | 40.51% |
Apple iPad | 10.34% |
Samsung SM-G920F Galaxy S6 | 5.64% |
Samsung SM-G900F Galaxy S5 | 3.60% |
Samsung SM-G925F Galaxy S5 | 2.85% |
Samsung SM-A300FU Galaxy A3 | 1.39% |
Samsung SM-G935F Galaxy S7 Edge | 1.34% |
Brand | Share of 66.93% |
Apple | 51.00% |
Samsung | 28.72% |
Sony | 4.51% |
Nokia | 2.77% |
Amazon | 1.89% |
HTC | 1.85% |
Amazon | 1.44% |
Screen Size | Share |
360x640 | 22.31% |
320x568 | 13.08% |
375x667 | 12.26% |
1366x768 | 9.42% |
768x1024 | 7.66% |
1920x1080 | 3.30% |
1440x900 | 2.48% |
1280x800 | 2.26% |
320x480 | 2.26% |
1280x1024 | 2.25% |